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|a Johnson, Dennis W.,
|e author.
|0 http://id.loc.gov/authorities/names/n2001096511
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| 245 |
1 |
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|a Democracy for hire :
|b a history of American political consulting /
|c Dennis W. Johnson.
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| 264 |
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|a New York, NY :
|b Oxford University Press,
|c [2017]
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|c ©2017
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| 300 |
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|a 1 online resource (xiii, 591 pages, 8 unnumbered pages of plates) :
|b illustrations, portraits.
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|a text
|b txt
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|a online resource
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| 504 |
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|a Includes bibliographical references (pages 485-576) and index.
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| 505 |
8 |
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|a The early business of political consulting, 1930s-1960s. In the beginning, Whitaker and Baxter ; Measuring public opinion, 1930s-1960s ; Radio, television, and campaigning, 1920s-1960 ; The pioneers ; Consultants and presidential campaigns, 1964 and 1968, and consulting abroad -- The expansion and growth of consulting, 1970s-1980s. Money, campaigns and the next generation of consultants ; The evolution of polling ; The media revolution ; Voter contact : targeting, direct mail, and phone banks ; Consultants and presidential campaigns, 1972, 1976, and 1980 ; State and local elections, ballot issues ; Consultants and presidential campaigns, 1984 and 1988 -- The transformation of consulting and challenges ahead, 1990-present. A new generation of consultants ; Consultants and presidential campaigns, 1992 and 1996 ; Technological advances ; Consulting, issue campaigns, and government affairs ; Consultants and presidential campaigns, 2000 and 2004 ; Consulting internationally ; Consultants and presidential campaigns, 2008 and 2012 ; Outside groups, plutocrats, and dark money : consultants and the 2016 presidential campaign ; Political consulting today -- Appendix A. Key consultants and senior advisers for presidential candidates, 1952-2016 -- Appendix B. American Association of Political Consultants Hall of Fame inductees.
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| 533 |
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|a Electronic reproduction.
|b Oxford
|n Available via World Wide Web.
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|a Description based on print version record.
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|a Public relations and politics
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|a Political campaigns
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|0 http://id.loc.gov/authorities/subjects/sh2010106958
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|a Political campaigns
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|x History
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|0 http://id.loc.gov/authorities/subjects/sh2010106962
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|a Political culture
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|x History
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|0 http://id.loc.gov/authorities/subjects/sh2008109579
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|a Political culture
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|i Online version:
|a Johnson, Dennis W., author.
|t Democracy for hire.
|d New York, NY : Oxford University Press, 2016
|z 9780190272708
|w (DLC) 2016020566
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|z 0190272694
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