Developing Insights on Branding in the B2B Context : Case Studies from Business Practice /
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| Corporate Author: | |
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| Other Authors: | , , , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bingley :
Emerald Publishing Limited,
2018.
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| Subjects: | |
| Online Access: | Connect to this title online (unlimited simultaneous users allowed; 325 uses per year) |
| Item Description: | Includes index. |
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| Physical Description: | 1 online resource. |
| ISBN: | 9781787562752 1787562751 |