Designing experiences /
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| Main Authors: | , |
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| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Columbia University Press,
[2019]
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| Subjects: | |
| Online Access: | Connect to this title online (unlimited simultaneous users allowed; 325 uses per year) |
Table of Contents:
- Machine generated contents note: pt. ONE Understanding Experience
- ch. One Exploring Experiences and Experience Design
- ch. Two What Makes a Great Experience?
- ch. Three Framework of Experience Types
- pt. TWO Experience Designer's Toolkit
- ch. Four Experience scape
- ch. Five Experience Design Thinking
- ch. Six Designing the Experience Journey
- ch. Seven Touchpoints and Transitions
- pt. THREE Creating Great Experiences: Enhancements and Examples
- ch. Eight Stories We Tell: Building Drama in Your Experiences
- ch. Nine Techniques for Enhancing Experiences
- ch. Ten Using Experience Design in Product Development and Corporate Strategy.