Extremely online : the untold story of fame, influence, and power on the internet /
"For over a decade, Taylor Lorenz has been the authority on internet culture, documenting its far-reaching effects on all corners of our lives. Her reporting is serious yet entertaining and illuminates deep truths about ourselves and the lives we create online. In her debut book, Extremely Onli...
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| Format: | Book |
| Language: | English |
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New York :
Simon & Schuster,
[2023]
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Table of Contents:
- Introduction. The social ranking
- Part I. Online influence beginnings. The blogging revolution ; The mommy bloggers ; The friend zone ; The new celebrity
- Part II. The first creators. The rise of YouTube ; Creators break through
- Part III. New dynamics. Twitter follows back ; Tumblr famous ; Instagram's influence
- Part IV. The platform battles for creators. Vine time ; A tangle of competitors, a new era for users ; Parallel lines ; Counting seconds ; The shuffle
- Part V. The creator boom. The winners ; Peak Instagram ; The adpocalypse ; Breakdown and burnout
- Part VI. Influence everywhere. TikTok dominates ; Unlocked ; The scramble and the sprawl.