“…Virtual Marshall McLuhan…”

Table of Contents: “…A Renewed Approach to Marshall McLuhan's Poetics. From Figure to Ground ; What Was THAT? …”
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Table of Contents: “…Prologue: the juncture of Marshall McLuhan and Northrop Frye in 1946 -- Intentions and overview: Apocalypse and alchemy in McLuhan and Frye -- Presences and signatures: these figures in their ground -- Critical conflict between McLuhan and Frye -- Harmonies in two seers: Orchestrations and complementarities -- Alchemy: synergy in the thinking of McLuhan and Frye -- The lessons of two teachers: guidance and signs.…”
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Table of Contents: “…World communication series / Eric and Marshall McLuhan -- Wyndham Lewis: his theory of art and communication / Marshall McLuhan -- Formal causality in Chesterton / Marshall McLuhan -- Francis Bacon's theory of communication and media / Eric McLuhan -- Pound, Eliot and the rhetoric of The waste land / Marshall McLuhan -- Thomas Aquinas's theory of communication / Eric McLuhan -- Rhetorical spirals in Four quartets / Marshall McLuhan -- Poetic vs. rhetorical exegesis:the case for Leavis against Richards and Empson / Marshall McLuhan -- Joyce and McLuhan / Eric McLuhan -- Introduction: Paradox in Chesterton / Marshall McLuhan -- The bias of communication / Marshall McLuhan -- Media ad-vice / Marshall McLuhan -- The emperor's old clothes / Marshall McLuhan -- The emperor's new clothes / Marshall McLuhan and Harley Parker -- Culture and communication: the two hemispheres / Marshall McLuhan and Eric McLuhan -- Marshall McLuhan's theory of communication: the Yegg / Eric McLuhan.…”

Table of Contents: “…The relation of environment to anti-environment / Marshall McLuhan -- Causality in the electric world / Marshall McLuhan and Barrington Nevitt with responses by Joseph Owens and Frederick D. …”