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1by Feng, WeiTable of Contents: “…Chapter 1 Introduction -- Chapter 2 Literature Review -- Chapter 3 Theoretical Framework and Research Methods -- Chapter 4 Heterogeneous Corporate Identities of Banks on Sina Weibo -- Chapter 5 Framing Who We Are: Impression Management Strategies of Corporate Identity Construction on the Sina Weibo -- Chapter 6 Followers' Co-Constructing Banks’ Corporate Identity on Weibo -- Chapter 7 Cross-Bank Variations in Corporate Identity Construction -- Chapter 8 Conclusion -- Bibliography -- Appendix.…”
Published 2017
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2Published 2015Table of Contents: “…A Distributed RDF Storage and Query Model based on HBase -- A New Link Prediction Algorithm Based on Local Links -- Spammer Detection on Online Social Networks Based on Logistic Regression -- Personalized Mention Probabilistic Ranking Recommendation on Mention Behavior -- A Novel Recommendation Algorithm Based on Heterogeneous Information Network Similarity and Preference Diffusion -- Information Diffsion in Online Social Networks: Models, Methods and Applications -- Mining Personal Interests of Microbloggers based on Free Tags in SINA Weibo -- Social Media Usage as a Service: A Service-Dominant Logic Perspective -- Information Revelation for Better or Worse Recommendation -- Understanding Chinese Users Privacy Attitudes and Practices -- A Distributed RDF Storage and Query Model based on HBase -- A New Link Prediction Algorithm Based on Local Links -- Spammer Detection on Online Social Networks -- Personalized Mention Probabilistic Ranking -- A Novel Recommendation Algorithm Based on Heterogeneous Information Network Similarity and Preference Diffusion -- Information Diffusion in Online Social Networks: Models, Methods and Applications -- Mining Personal Interests of Microbloggers based on Free Tags in SINA Weibo -- Social Media Usage as a Service: A Service-Dominant Logic Perspective -- Information Revelation for Better or Worse Recommendation Understanding Chinese Users -- Privacy Attitudes and Practices.…”
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3by Krokou, DanaiTable of Contents: “…-- How to market your products and services online -- The big two: WeChat and Sina Weibo -- How to market on WeChat -- How to market on Weibo -- The Taobao phenomenon: can you beat the giant? …”
Published 2019
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4Published 2015Table of Contents: “…Emotional Branding on Sina Weibo -- Persuasive Communication Skill Development for Corporate Communication Practitioners in Sino-American Contexts.…”
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5Published 2016Table of Contents: “…/ Kathryn Bowd -- The use of Chinese social media by foreign embassies : how "generative technologies" are offering opportunities for modern diplomacy Ying Jiang -- An opinion leader and the making of a city on China's Sina Weibo / Wilfred Yang Wang -- Public audiencing : using Twitter to study audience engagement with characters and actors / Kim Barbour -- Overcoming the tyranny of distance? …”
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