The dynamics of persuasion

The dynamics of persuasion /

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Bibliographic Details
Main Author: Perloff, Richard M.
Format: Book
Language:English
Published: Hillsdale, N.J. : L. Erlbaum, 1993.
Series:Communication textbook series. Mass communication.
Subjects:
Persuasion (Psychology)
Mass media > Psychological aspects.
Attitude change.
Mass media.

University Library Main Stacks, Lower Level

Holdings details from University Library Main Stacks, Lower Level
Call Number: BF637.P4 P39 1993
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