Strategies for implementing integrated marketing communications

Strategies for implementing integrated marketing communications /

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Bibliographic Details
Main Author: Percy, Larry
Format: Book
Language:English
Published: Lincolnwood, Ill. : NTC Business Books, [1997]
Subjects:
Communication in marketing.

University Library ARS Main Stacks

Holdings details from University Library ARS Main Stacks
Call Number: HF5415.123 .P476 1997
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