Beyond customer satisfaction to customer loyalty : the key to greater profitability

Beyond customer satisfaction to customer loyalty : the key to greater profitability /

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Bibliographic Details
Main Author: Bhote, Keki R., 1925-2013
Format: Book
Language:English
Published: New York : American Management Association, [1996]
Series:AMA management briefing.
Subjects:
Consumer satisfaction.
Customer services.
Customer relations.

University Library ARS Main Stacks

Holdings details from University Library ARS Main Stacks
Call Number: HF5415.5 .B486 1996
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