The satisfied customer : winners and losers in the battle for buyer preference

The satisfied customer : winners and losers in the battle for buyer preference /

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Bibliographic Details
Main Author: Fornell, Claes
Format: Book
Language:English
Published: New York : Palgrave Macmillan, 2007.
Edition:First edition.
Subjects:
Consumer satisfaction.
Consumers' preferences.
Customer relations.
Online Access:View Table of contents only

Internet

View Table of contents only

University Library ARS Main Stacks

Holdings details from University Library ARS Main Stacks
Call Number: HF5415.335 .F67 2007
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