Pack of lies : the advertising of tobacco /

Jean Kilbourne and Rick Pollay - two of the world's leading experts on the marketing of tobacco products - examine how Big Tobacco has been able to harness the power of advertising to counter the influence of scientific research, shape news coverage, overcome public resistance, and maintain pri...

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Bibliographic Details
Corporate Author: Kanopy (Firm)
Other Authors: Brandon, Liane, Estus, Boyd, Jhally, Sut, Kilbourne, Jean, Pollay, Rick
Format: Electronic Video
Language:English
Published: [San Francisco, California, USA] : Kanopy Streaming, 2014.
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Online Access:View this video online

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