Hacking the electorate : how campaigns perceive voters /
"This book is the most comprehensive study to date about the consequences of campaigns using "microtargeting" databases to mobilize voters in elections. In spite of the popular aura of campaigns using secretive and sophisticated techniques to engage with voters, the book shows that mo...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York, NY :
Cambridge University Press,
2015.
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| Subjects: |
University Library Main Stacks, Lower Level
| Call Number: |
JK2281 .H46 2015
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|---|---|
| Copy 1 | Available Request this item |