Why Did Disney Buy Pixar?
Turn now to corporate strategy, which involves determining where to compete, not how. Explore the corporate strategies of horizontal and vertical integration (and their two types) in the context of Disney’s acquisition of Pixar animation studios. As a multi-business unit corporate, why build a parti...
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Format: | Video |
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Language: | English |
Published: |
[San Francisco, California, USA] :
The Great Courses,
2015.
Kanopy Streaming, 2016. |
Subjects: | |
Online Access: | View this video online |