Multilatinas : strategies for internationalisation /
"The challenges faced by Latin American multinational companies, or multilatinas, often require unique strategies tailored to a demanding global environment. This book studies the strategies of internationalism exercised by large multilatinas, offering the first systematic, quantitative effort...
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Cambridge, United Kingdom ; New York :
Cambridge University Press,
2018.
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| Subjects: |
University Library Main Stacks, Lower Level
| Call Number: |
HD62.4 .M82 2018
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| Copy 1 | Available Request this item |