Media, persuasion and propaganda /
Using case studies and exercises, this innovative study guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images.
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Edinburgh :
Edinburgh University Press,
[2015]
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| Series: | Media topics.
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| Subjects: | |
| Online Access: | Connect to this title online (unlimited users allowed) |