Media, persuasion and propaganda /

Using case studies and exercises, this innovative study guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images.

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Bibliographic Details
Main Author: Soules, Marshall (Author)
Format: Electronic eBook
Language:English
Published: Edinburgh : Edinburgh University Press, [2015]
Series:Media topics.
Subjects:
Online Access:Connect to this title online (unlimited users allowed)

MARC

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504 |a Includes bibliographical references (pages 244-272), filmography (pages 273-278) , and index. 
505 0 |a Media, Persuasion and Propaganda; Copyright; Contents; Figures; Acknowledgements; Preface Tricksters at Play; Introduction The Spectrum of Persuasion; 1 Rhetoric and Persuasion; 2 Compelling Images; 3 Public Opinion and Manufacturing Consent; 4 Advertising and Consumer Culture; 5 Psychology of Influence; 6 Propaganda and War; 7 Toward a Rhetoric of Film; 8 Propaganda and Global Economics ; 9 Making News ; 10 Performing Propaganda; Bibliography; Multimedia; Index. 
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