Madison Avenue and the color line : African Americans in the advertising industry /

"For much of the twentieth century, even as advertisers chased African American consumer dollars, the doors to most advertising agencies were firmly closed to African American professionals. Over time, black participation in the industry resulted from the combined efforts of black media, civil...

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Bibliographic Details
Main Author: Chambers, Jason
Format: Electronic eBook
Language:English
Published: Philadelphia, Pa. : University of Pennsylvania Press, ©2008.
Series:EBL-Schweitzer
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